Coding Your House Like a Bar of Soap
The next time you pick up a flyer at an open house, you might see an odd design stamped in a corner. Called a “QR Code” (Quick Response), its purpose is similar to the bar codes used in stores. It provides an electronic link to further information.
Using your smart phone to photograph the QR code, it could take you to a Web site with more information about the property. Or, it may take you to an agent’s Facebook or Twitter page.
The idea is to provide more content than can be included in yard signs, fliers, business cards, postcard mailers, etc.,
See “QR Codes: A Mobile Entryway for Real Estate Listings” .