Poor representation: big problem in real estate
In recent years, the real estate “gold rush” has brought thousands of individuals into the business locally. Statewide, the California Association of Realtors projects, by year end, there will be 179,000 members. The intensity of the market seems to have added an urgency to “get the deal.” Unfortunately, too few salespeople, new or established, truly comprehend and practice working in a client’s best interests.
At some point, when the market shifts, a number of buyers will look back and realize their agent did a lot of selling and not enough representing. Understanding your agent’s key function before it is too late could save you distress and money.
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